New Arrivals!

The Axiom Series Barbell Rack has a unique upright frame design that provides convenience for easy barbell access and storage for up to 5 barbell...

The Axiom Series Flexibility Trainer supports proper body position for stretching and uses gravity to stretch all major muscle groups in a compact ...

The Axiom Series Vertical Medicine Ball Storage Rack has the ability to hold up to 5 medicine balls (10.5” in diameter). Key Features: Small foot...

The Axiom Series Three-Tier Accessory Rack has a sleek, attractive frame with flat trays to house various accessories such as kettlebells, slam b...

The Axiom Series Abdominal Bench has a pad angled at 17 degrees to better target abdominals with handles and wheels for easy transport. Key Featu...

One-hand adjustments—for workarm position, tibia pads and thigh pads—can be easily made while seated, which allows for quick setup for a variety ...

One piece of strength equipment that effectively trains abdominal and lower back muscles. The inviting design is extremely effective for core trai...

Part of Life Fitness’s premium commercial Elevation Series, the Treadmill in Arctic Silver combines the comfort of FlexDeck technology with enhance...

Turn up the intensity in your facility with the Heat Row. The powerful, modern design is tailored to match any intensity level. We pushed the en...

Turn up the intensity in your facility with the Heat Performance Row. The powerful, modern design is tailored to match elite exercisers in any se...

The Studio Collection Kettlebell Pack was designed by leveraging proven storage and organisational features from other industries. The system uses ...

The Studio Collection Dumbbell Pack was designed by leveraging proven storage and organisational features from other industries. The system uses co...

The Studio Collection Barbell Pack offers an extremely organised storage system for exercisers to grab bars and easily find the accompanying weight...

The Insignia Biceps Curl - Dependent unit’s arm pads are angled for stability and unwanted shoulder movement. Pivots and handgrips are positioned t...

The Insignia Series experience begins with precise lines and a strikingly modern aesthetic. Intelligent touches and subtle design elements result ...

Please note - due to high demand this product is currently on a 3-5 week lead time. A high-performance indoor cycle for serious riders and a chal...

The Arc Trainer is a versatile alternative motion cross-trainer that appeals to a wide range of exercisers. Moving arms with multigrip handles prov...

The Life Fitness Club Series is rooted in more than 20 years of reliability, innovation and exerciser insight from health clubs worldwide. The nex...

Bring home your favorite workout from the gym with the Life Fitness Club Series+. Rooted in 20 years of reliability and innovation, this workhors...

Bring home your favorite workout from the gym with the Life Fitness Club Series+. Rooted in 20 years of reliability and innovation, this workhors...

  Bring home your favorite workout from the gym with the Life Fitness Club Series+. Rooted in 20 years of reliability and innovation, this workho...

Life Fitness Equipment Mats prolong the life of your cardio equipment and flooring. They are designed to increase exercise stability and enhance th...

The award-winning IC7 Indoor Cycle combines a new sleek design, a two-stage drivetrain and an engaging digital experience. An extremely accurate W...