Commercial Strength

Innovative three-wheel design for superior stability and smooth movement on any terrain. Eight levels of customisable magnetic resistance for tai...

The Performance Series Bumper Plates are our highest quality Olympic bumper plates. The bumper plates have a machined-steel core and every disc is...

New Design with Performance Rack at Front & J-Hooks Commercial Sealed Bearings Ultra-Smooth Bar Glide Rear Plate Storage Chin-up Handles ADD...

Solid rubber squat ramp, ideal for elevating heels while performing squat exercises Line-markings make for easy monitoring of mobility progression...

Dual weight levers along with roller band pegs allow total adjustment of the resistance curve. Adjustable angle backrest. Height adjustable handl...

Heavy-duty 4mm Steel T-Bar Row Adjustable Width Handles With Multiple Grips Extended Bullhorns Band Pegs for Additional Resistance

The Primal Performance Series Steel Olympic EZ bar is a heavy duty curl bar engineered using brass bush bearings which not only prolong the life of...

A proper warm-up and cool-down at the start and end of each workout is an important part of the whole process of exercise. The Primal Performance ...

The Primal Performance Series Studio Bar Collars fit perfectly with the Primal Performance Series Studio Barbell.  Collars - 30mm

The Primal Performance Series Studio Barbell is suitable to be used with the Primal Performance Series Studio Collars

Adjustable from flat to incline  Unique Lower Bench Height Design Can hold up to 5 pairs of Dumbbells (not Included) Space for Slamball or Kettle...

Olympic Training Technique Weight Plate Available in 2.5kg & 5kg options IWF Standard 45cm Diameter 2.5kg = 50mm Thickness 5kg = 77mm Thickne...

The Primal Strength Monster Series Cable Machines are our industry leading range of commercial selectorised machines. The series has been extensive...

One size for all Secure and comfortable wrist support Crafted with durable and textured material Primal's new lifting accessories are a game-cha...

Built for commercial gyms Durable urethane construction for longevity Maintains appearance without chipping or marks Competition standard dimensi...

Introducing the Primal Performance Series Urethane Fractional Plates. Designed to fit a 2" Barbell. For precision and accuracy, the machined steel...

Premium Cast Polyurethane Finish 50mm Hole Diameter for Olympic Barbells 3D Primal Logo and Numbering Tri-Grip Handles for Easy Handling Brushed ...

Storage Rack Sold Separately  Premium Cast Polyurethane Finish Hardened Stainless Steel Handles 3D Primal Logo and Numbering 10 Bar set includ...

Storage Rack Sold Separately  Premium Cast Polyurethane Finish Hardened Stainless Steel Handles 3D Primal Logo and Numbering 10 Bar set includ...

Urethane injection moulded pads Anti-sweat & antibacterial performance upholstery Double layer frame paint coating 3mm steel frame thickness ...

Crafted for intense workouts Anti slip design Designed for versatility Primal's new lifting accessories are a game-changer for strength traini...

Hi-Temp Olympic Bumper Plate with colour fleck Contoured chamfered edgings and grip handles with double knurling on the inner and outer plate edge...

Primal Strength V2.0 Steel Calibrated Plate

The Primal Strength Wall Mounted Rope Anchor is the perfect fixing point for any functional area. Simply fix the mount to any solid wall or wood u...