Products

The Vitality Series Multi-Press features 3 machines in one: bench press, incline press and shoulder press. Users can adjust press arm and seat whi...

The Vitality Series Pulldown/Seated Row is a dual-function machine with lat pull-down and mid-row exercise positions. Features an easy-to-adjust t...

The Vitality Series Rear Delt/Pec Fly features pivoting arms that adjust for user arm length. The easy-adjust start position and dual hand position...

Great addition to any gym where space is key 10 pair Dumbbell upright rack Suitable for Rubber Dumbbells 1-10kg Wide foot plate

The Primal Strength Monster Series Cable Machines are our industry leading range of commercial selectorised machines. The series has been extensiv...

The Primal Strength Monster Series Cable Machines are our industry leading range of commercial selectorised machines. The series has been extensiv...

The Primal Strength Monster Series Cable Machines are our industry leading range of commercial selectorised machines. The series has been extensiv...

The Primal Strength Monster Series Cable Machines are our industry leading range of commercial selectorised machines. The series has been extensiv...

Compact Dual Design Multi Hinge Adjustments Ensuring Full Range in Both Movement Gas Sprung Adjustments Up to 125kg Stacks 3mm Laser Cut...

The Primal Strength Monster Series Cable Machines are our industry leading range of commercial selectorised machines. The series has been extensi...

Multi-Grip Handles Angled foot platforms stabilize user and engage core muscles Gas Sprung Adjustable Angle Chest Support Multi-Adjustable Seat 1...

The Primal Strength Monster Series Cable Machines are our industry leading range of commercial selectorised machines. The series has been extensiv...

The Primal Strength Monster Series Cable Machines are our industry leading range of commercial selectorised machines. The series has been extensiv...

The Primal Performance Series 15KG Olympic Bar has been engineered for multi-purpose use for Power-lifting, Olympic-lifting and in functional fitne...

The Primal Strength 230cm Olympic Deadlift Bar adds a truly special bar to any deadlifter’s collection. The 27mm grip with aggressive knurl ensure...

Introducing the Primal Performance Series 3-in-1 Soft Plyo Box, offering three adjustable height options, making it perfect for diverse plyometric...

Adjustable 30-45 degree angle Double angle oversized foot plate Adjustable safety catchers 5 loadable bullhorns1,000kg max load Lifetime warranty...

123kg Weight stacks 1:1 Weight Stack Ratio on pulldown and low row, 2:1 on all others Height adjustable low cable row & lat pulldown seats (o...

123kg Weight stacks 1:1 Weight Stack Ratio on pulldown and low row, 2:1 on all others Height adjustable low cable row & lat pulldown seats (on...

5-30kg set ( 2x5kg , 2x10kg, 2x15kg, 2x20kg , 2x25kg and 2x30kg) Made from Ultra hard PVC for durability Chrome Ergo handle

Perfect your Olympic lifts with this lightweight technique bar Multiple knurl positions No centre knurling Shorter length 7.5kg

Steel Bar 8-Needle Bearings and Brass Centre Bearing 190,000 PSI-tested Steel/1000kg machine-Tested Dual Knurl Markings at 1.2mm 3-Year No Bend W...

123kg Weight stacks 1:1 Weight Stack Ratio on pulldown and low row, 2:1 on all others Height adjustable low cable row & lat pulldown seats (on...

The Primal Performance Series Adjustable Ab Bench is a tough and durable piece of equipment, designed for maximum performance. Featuring urethane ...